We are awash in data and like a town hit by a tornado we don't know where to begin. In the past few years, the volume of unstructured data — video clips, blog posts, forum threads, social media posts, online chats, and email — has grown exponentially. How can we capture, interpret and utilize this flood of information? Some may say why b
Designing a website is a very creative and imaginative process. But to ensure a successful outcome, it helps to write down the structure, style, content, strategy and other requirements in clear language that the whole team will understand. We recommend allowing some time to write what’s called a creative brief. A creative brief is a concise docu
The short answer to this question is yes. Any way that you can improve your visibility to users of mobile devices is a plus because this is a demographic that is growing substantially every year. The sale of smart phones has skyrocketed, and each smartphone user has dozens of apps. If you were to develop an interesting app, your business can be pla
Move over Flash and Dreamweaver; Tumult’s Hype is living up to its own hype. Many creative professionals, such as animators and designers are switching from Adobe’s Flash to this newer program to create HTML5 encoded animations, interactive sites, and interactive storybook adventures. Hype has become a very popular choice because of its many ad
Professional academic writers often use style guides. These guides help the writer ensure that every paragraph and every page follows the same rules for formatting and for citing information. Following these guidelines allows for all of the information to be unified. These same strategies can be applied to web site design, as well as other design p
California has certainly been at the forefront of the green movement, with the government and the citizens always striving toward renewable and sustainable resources, but could their be a way that we could actually reverse some of the impact we’ve had on the atmosphere? Over the last decade, there has been more of a push to produce vehicles that
Perhaps moreso than Facebook, Twitter provides an excellent venue for boosting your business’s visibility and for gaining social media traction. On Twitter, it’s simply easier to share yourself and your content, which in turn inspires others to share your business – thus benefiting your overall SEO strategy. In order to do this, though, youâ€
Every week I send out a genuine tip that will help you improve your site's search engine visibility. If you would like us to review your web site, please feel free to contact us. The initial consultation is free. Internal links, simply, are those which join together the separate pages on any given website. These links are most important for SEO
It seemed like a natural choice for me to create an interactive Flash dress-up game for the Isabella and Friends license, given the fact that the target demographic would be young girls, but this experiences prompted the larger question: could free videogames be part of a larger marketing plan?To answer that question, it is easy to consider the big
If you are using Wordpress, Weebly, Wild Apricot, or another platform with a built in blog function, you’ve likely already taken more than a few steps to ensure that your on-site optimization is up to snuff. However, on-site optimization is an ongoing battle, and you’ll need to pay close attention to it as you add more and more content to your
Design Notes is our collection of practical insights on web development, digital marketing, and design. From SEO best practices and social media strategy to responsive design and content creation, we share tips and techniques that help businesses strengthen their online presence.
Whether you're looking to improve your search rankings, create effective Facebook ads, or build a mobile-friendly website, you'll find actionable guidance based on real-world experience helping clients succeed online.
