Professional academic writers often use style guides. These guides help the writer ensure that every paragraph and every page follows the same rules for formatting and for citing information. Followin[...]
NEW: Check out our new web site package for community banks! Click here. At POP, we understand that marketing is certainly not a one-size-fits-all industry. In order to have your ad campaign see th[...]
This is yet another entry into the POP profile series. While this edition does highlight a famous icon, the individuals profiled will not always be well known. The primary purpose of this series is to[...]
Back when I edited Portable Computing magazine, I met often with representatives from the different tech companies to discuss new products. There was one memorable encounter with HP. This was ar[...]
The Santa Barbara County Psychological Association (SBCPA – www.sbcpa.org) is a client of mine in Santa Barbara. They were having problems with their previous developer and they hired me to, among o[...]
The Santa Barbara Artist Directory has officially launched: https://sbartistdirectory.wildapricot.org/ This is a new searchable online directory that is open to all artists who reside in Santa B[...]
Since it’s usually the last piece of writing you’ll add to a bit of content, sometimes the call to action gets short shrift. Sometimes it even gets skipped altogether! Instead, try to come up with[...]
You may have heard in the past about Google implementing the Penguin update or the Panda update, which sounds adorable, but could actually be disastrous for your search rankings if your website does n[...]
