Whether you choose to believe it or not, the colors you use in your designs can have a major psychological impact on your customers. This science is called color psychology. Color psychology is the i[...]
Advertising through Facebook is becoming an increasingly important part of every business’s online strategy. Not only can advertising through Facebook help to sell more of your products and services[...]
Google and other search engines are always updating their algorithms, and they are increasingly shifting toward privileging “quality content”. Because of this, it’s getting harder and harder to [...]
Of all of the plugins available for WordPress blogs and websites, “All-In-One SEO” is perhaps the most popular. It makes optimizing your WordPress blog or website for search engines much easier th[...]
Following up from last week, it's not enough to have a Facebook page for your business; you need to tend to it as well. Having an effective Facebook page shows that you're engaged with your customers.[...]
More than ever, having a presence on social media is important for businesses. Simply, if you’re not managing your business’s reputation on social media, then you can bet that someone else is. So,[...]
WordPress may be the most popular platform for making SEO-friendly websites, but any technical errors with your site's code may penalize your site's ranking. Go through the following 7 steps to help [...]
Backlinks are well-known as one of the best ways to boost your WordPress page’s ranking on search engines. All too often, however, businesses go about this the wrong way. More than ever, search engi[...]
If you do business on the Internet and participate in social media, at some point you will field reviews and comments from your customers: both good and bad. Often, however, businesses run into troub[...]
While the creative brief provides direction and guidance to your design agency, the positioning statement clarifies your value proposition: the unique quality that sets your offer apart from[...]
